People should be aware that the committee of the Liverpool & Districts branch have been carrying out a review of MerseyAle.
A meeting was held and MerseyAle readers were invited to take part in a survey. The number of people partaking in the survey was good, with the percentage of members responding higher than most public surveys.
As a result of the survey it has been decided that MerseyAle will revert to an A5 size magazine.
The Wirral and St Helens branches will contribute and ManxAle will continue to be part of MerseyAle. The magazine will continue to be quarterly. We hope an Autumn edition will be published by the beginning of September.
Our editor for many years, John Armstrong, did not agree with the changes and has decided to step down. The branch thanks John for all his work.
Dave MacBryde is the new editor.
Here is a message from Andre Fu, the Distribution Manager for MerseyAle
Did you know that every time an edition of Merseyale is produced, 11,000 copies are printed? It is now up to me to try and make sure that copies are spread widely, fairly and frequently to pubs and other venues within our branch area.
Whilst some copies are sent to Wirral, the Isle of Man and now St Helens, the others are distributed in a number of ways. Firstly, certain city centre pubs act as Distribution Points (DP) and undertake to make copies available to anyone who wants to take Merseyale to other pubs whilst on their travels. Current DP pubs are the Roscoe Head, Dispensary and Ship & Mitre, but others will be added. Secondly, some branch members have boxes delivered directly to their home/workplace and others collect from the printer for onward distribution. This network works pretty well in the main, but relies on only a handful of dedicated people to maintain it and sometimes it can be a struggle. We do not always get around to all the pubs as often as we like and consequently copies can go to waste, which is not what we want.
This is where YOU could be able to help by offering to drop of a few copies to pubs that we struggle to visit regularly, due to where they are they are. Some are in and around the city centre, but the vast majority are in the suburbs, particularly to the south and east.
So, if you could offer to take some copies to pubs where you know they would be appreciated, please contact me on the email address below with details. Of course, if you visit somewhere regularly where you NEVER see Merseyale, have a word with the staff first to make sure they have somewhere where Merseyale can displayed prominently and are willing to take them, then we can provide you with an initial allocation and a CAMRA branded magazine holder.
Any offer of help will be much appreciated.